Social Media Marketing

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social media marketing

An effective social media marketing strategy drives engagement, traffic, and sales by promoting a product, brand, or service on social media platforms.

Most importantly to achieve their marketing goals on social media, businesses can employ a variety of tactics and strategies.

Content creation and sharing:

  • Your target audience will find it interesting and informative in fact if you use a combination of text, images, videos, infographics, and other types of media.

Advertising on social media:

  • Platforms like Facebook, Instagram, and Twitter allow businesses to run ads targeting specific key points demographics, interests, and behaviors.

Influencer marketing:

  • Promoting your brand, product, or service through social media influencers is one of the ways to accomplish this.

Creating a community:

  • Your followers can help spread the word about your brand by engaging with you and sharing their own content.

Social media marketing:

  • Furthermore, in order to inform your social media marketing strategy, you can monitor social media conversations and mentions of your brand to identify key influencers, topics, and sentiments.


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Creating new content, monitoring your social media channels for engagement opportunities, and monitoring your analytics will help you track the performance of your campaigns and adjust your strategy accordingly.

Engage your prospects, and increase your sales?  

Firstly, as a plethora of potential customers, you need to redirect them to your website and secondly, you need to increase brand awareness through social media promotion of your business, products, or services. Then you will reap the benefits of high traffic for your local business.

Old Media vs. New Media

    Direct Mail vs. Email

Networking vs. Social Media

TV vs. You Tube

Radio Vs. Podcast

Newspaper vs.. Blog


Social media marketing can be a valuable tool for businesses of all sizes to connect with customers and promote their brand. If you’re just getting started with social media marketing, here are some steps you can take to begin:

  1. Set Goals: Before you start creating content, you should have clear goals in mind. These goals should align with your overall marketing strategy and could include increasing brand awareness, driving traffic to your website, or generating leads.

  2. Choose the Right Platforms: There are many social media platforms to choose from, including Facebook, Instagram, Twitter, LinkedIn, and more. Consider your target audience and which platforms they are most active on.

  3. Create a Content Strategy: Develop a content strategy that includes the types of content you’ll create, the frequency of posts, and the tone of your messaging. Your content should be visually appealing, engaging, and relevant to your target audience.

  4. Build Your Following: Once you start posting content, focus on building your following. You can do this by engaging with your audience, following other relevant accounts, and using hashtags to reach new users.

  5. Track Your Results: Use social media analytics tools to track your performance and adjust your strategy as needed. Look for metrics like engagement rate, reach, and follower growth.

  6. Consider Paid Advertising: Social media advertising can help you reach a larger audience and drive targeted traffic to your website. Consider using paid ads as part of your social media marketing strategy.

Social media marketing can be a powerful tool for businesses, but it’s important to approach it strategically. By setting clear goals, creating a content strategy, building your following, and tracking your results, you can use social media to connect with customers and grow your business.



Here some common terms for Social Media

Content is what you post on all your social media. Content comes in various structures, and you want to fit it to every platform.  What is more important than content, is context.

 Content is king, but context is god by Gary Vaynerchuk

A consumer is the final user of a purchased product or service, but you need first to provide them value by creating helping videos, new recipes click here or funny cartoons.  I teach entrepreneurship and this is what we always ask our student, what is more important  “The want or the need”.  Give the consumer what they want.   


Using Monsterinsights plugin, you can easily check all the important statistics right from your WordPress dashboard, such as the site visits, click rate, and visit duration.

A powerful, simple tool for sending emails, creating pages, and automating your marketing. I love it. 

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When you give something valuable, people will give you their contact information willingly. This is why ebooks can help you attract good leads.

Why I choose WordPress athemes?

Because it’s a lightweight WordPress Theme. How fast does your website load? Find out with GTmetrix.  I work with a theme easy to use, WordPress themes, and light weight. I use athemes with wordpress719.  

With MonsterInsights, visitors can see information about how they got to your site, get easy-to-read reports, and make smart business decisions. The platform is especially user-friendly and offers tons of features, so it’s no wonder that millions of professionals rely on it regularly.  I use it for


Why I use Get Response?



Disclosure: Affiliate links on this page may earn me a commission if you click through and buy or subscribe. Affiliate commissions helps me fund websites like this one.

Creative ways to increase your likes

  1. Invite all your friends from your personal profile
  2. Embed widgets on your website
  3. send out an invitation to your subscribers via email
  4. Include your business/Fan page in every email
  5. Make a compelling welcome video
  6. Engage with other pages in your niche, respond to other people’s posts.
  7. The contest is still a great way to entice people like your page and promote your contest on your site and to your email list.
  8. If you host a live event, be sure to take plenty of photos, load the photos to your fan page.
  9. Post multiple images may lead to increase reach
  10. Keep posts short and sweet may result in the highest engagement.
  11. Write your text for Skim Readers.  A study by the National Center for Biotechnology information shoed that people have an attention span of 8 seconds, which is 1 second less than that of a goldfish.  

Social media has become an integral part of our lives, and for many people, it’s a way to connect with others and share their experiences. However, with so much content being posted every day, it can be challenging to get noticed and increase your likes. Here are some creative ways to increase your likes in social media:

Use high-quality visuals: The first thing that people notice when scrolling through their social media feeds is the visual aspect of the content. Using high-quality images or videos can help you grab the attention of your audience and increase your likes.

Post consistently: Posting consistently and at the right time can help you increase your visibility and broader audience. You can use social media scheduling tools to plan your posts in advance and ensure that you’re posting at the most optimal times.

Engage with your audience: Engaging with your audience by responding to comments and messages can help you

Build a loyal following and increase your likes. People are more likely to engage with content that they feel a personal connection with, so take the time to respond to comments and engage with your followers.

Use hashtags: Hashtags are a great way to increase your visibility and reach a broader audience. Make sure to use relevant and trending hashtags to ensure that your content is seen by the right people.

Collaborate with other creators: Collaborating with other creators in your niche can help you increase your reach and gain new followers. You can

Collaborate on content, run joint promotions, or even host events together.

Offer incentives: Offering incentives such as giveaways, discounts, or exclusive content can encourage people to engage with your content and increase your likes. Make sure the incentives are relevant to your audience and align with your brand.

Use paid advertising: Paid advertising can help you reach a larger audience and increase your likes. Social media platforms offer a variety of advertising options, including sponsored posts, promoted stories, and targeted ads,

Which can help you reach your ideal audience.

In conclusion, increasing your likes in social media requires creativity, consistency, and engagement with your audience. By implementing these creative strategies, you can increase your visibility, gain new followers, and build a loyal community on social media.



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